Welcome to The Uniformer, a podcast devoted to the companies, teams, and individuals who provide uniforms, image apparel, and equipment to hundreds of millions of workers across the world. We are the Network Association of Uniform Manufacturers and Distributors, the NAUMD.
Episodes
17 hours ago
17 hours ago
38 min
From its roots in swimwear to a growing uniform and workwear business serving Mexico and the United States, Lazzar has built its approach around adaptability, long-term relationships, and practical product innovation. Rick Levine talks with Ramón Becerra, Chief Revenue Officer of Lazzar USA, about the family company’s journey and the opportunities ahead.
Ramón discusses the advantages of manufacturing in Mexico, shorter supply chains, flexible custom programs, and a production model that connects a central operation in Guadalajara with specialized sewing partners in smaller communities. He also shares how customer feedback and a cross-functional innovation committee guide new fabrics and designs.
The conversation explores lightweight, breathable workwear for hot climates, moisture management, stretch, sun protection, and the needs of smaller uniform programs. They also discuss sustainability, service, brand building, and why supporting customers and manufacturing partners over the long term remains central to Lazzar’s growth.
Watch the full episode on YouTube: Lazzar USA on Workwear & Mexico Manufacturing
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